2012 FIREBALL RUN Northern Exposure Congrats NBC Universal Studios @FireballRun

Via Scoop.itTransmedia Thought Leadership

@wcntv Commenetary:  This is why I got ito Television.  This is a great opportunity to use the power of Television to find missing Children.  Well Done NBC Universal Studios for taking this daring step.  As a Transmedia Brandcasting Catalyst I aplaud this type of meaningful and compelling rescue story.  Truly Inspired use of the airwaves and social media.            Fireball Run Rally @FireballRun NBC Universal Studios Official Twitter Account Chevrolet Fireball Run Adventure Road Rally & Race to Recover Americas Missing Children! Visit us at http://www.FIREBALLRUN.com http://www.fireballrun.com    It’s gonna be a Yankee Doodle Dandy! The (2012) FIREBALL RUN AdventurallyFriday Sept 21st – Saturday Sept 29th.If you thought (2011) FIREBALL RUN: Southern Excursion was historic- you’ve only seen HALF of America’s story. 40 teams literally go head-to-head competing in 2012’s FIREBALL RUN: Northern Exposure; an 8 day, 15 city, 2500 mile interactive adventure game.   To navigate the route and score, teams will use everything (and everyone) at their disposal solving clues & accomplishing missions based on northern history, geography, and pop culture.
Via www.fireballrun.com

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